Unlocking AI ROI: practical data strategies for business growth
Join Google and Beyond for a practical discussion on organising your existing data around high-value business workflows.
We will look at how a premium vehicle manufacturer connected scattered buyer data to generate real-time sales insights, increasing conversions and delivering full ROI in 90 days.
October 1st 2026 - 3pm BST.
What will be covered
Google’s view of how leading businesses turn existing data into revenue
5 bottlenecks blocking AI from reaching revenue - CRM silos, access barriers, semantic mismatch, dark data and processing latency
How a premium vehicle manufacturer unified fragmented customer data on Google Cloud to surface real-time propensity-to-buy alerts for sales teams
Use cases and estimating financial return before technical build
Q&A
What you'll learn.
How to focus AI to business use cases
How to pick the specific, high-value workflows in sales, CX or operations where AI drives direct financial return. Learn how to estimate that return before you build anything.
How to fix the data in your workflows
The practical steps to solve the data issues that break everyday tools: mismatched records across departments, slow updates, and access controls that stop AI acting on what you already have.
How 3 month ROI can be achieved
A premium vehicle manufacturer connected scattered customer touchpoints on Google Cloud to give frontline teams real-time buyer insights, generating a full ROI in 3 months.
Secure your spot
Built for businesses who need AI spend to deliver a measurable return, not just technical output. We'll explain our case study, the five data bottlenecks blocking commercial AI workflows, and a framework for prioritising your next build.
Date: Thursday 1 October
Time: 3:00PM BST
