Beyond’s Chief Commercial Officer, Sam Smith, joined by recent addition Immy, talks about his fatherhood journey and its impact on his role at work.
profile /

Sam Smith
he/him
Chief Commercial Officer
Sam is the Chief Commercial Officer of Beyond and Acting MD of North America. With a journalism degree and a content marketing background, he joined Beyond in 2012 after a UK content agency acquisition. Relocating to San Francisco, he led the Client Strategy team, working with giants like Google, Meta and Samsung.
He heads a multidisciplinary studio of designers, technologists, strategists and overall design thinkers, emphasizing business development and organizational design. Sam is leading our innovation efforts in the organizational learning and employee experience space.
profile /


Sam Smith
Sam is the Chief Commercial Officer of Beyond and Acting MD of North America. With a journalism degree and a content marketing background, he joined Beyond in 2012 after a UK content agency acquisition. Relocating to San Francisco, he led the Client Strategy team, working with giants like Google, Meta and Samsung.
He heads a multidisciplinary studio of designers, technologists, strategists and overall design thinkers, emphasizing business development and organizational design. Sam is leading our innovation efforts in the organizational learning and employee experience space.